HOW TO MAKE YOUR READERS THINK YOU'RE A MONEY-GRABBING IDIOT

Simple: Call your 'readers' your 'list'. People tend not to like being treated like entries in a spreadsheet.

Suggestion: How about you call us your reader community?
#Thunky

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10 Responses to HOW TO MAKE YOUR READERS THINK YOU'RE A MONEY-GRABBING IDIOT
  1. Åke Jonsson
    January 9, 2012 | 10:47

    Good one! Community is more friendly;)

  2. Jim Connolly
    January 9, 2012 | 10:49

    It's a lot more human too +Åke Jonsson – I believe that matters. It's good to show some respect for the people we interact with, in my opinion.

  3. Neville Hobson
    January 9, 2012 | 10:49

    "People tend not to like being treated like entries in a spreadsheet." Right! Tell that to Klout.

  4. Jim Connolly
    January 9, 2012 | 10:52

    Like you +Neville Hobson, I disconnected from Klout.

    I believe Klout's approach is (as my late mother would say) cheap.

    It's a tool for selling perks. What I find interesting, is that some social media experts are still using it and advocating it.

  5. Neville Hobson
    January 9, 2012 | 10:58

    +Jim Connolly there's little consensus about Klout. But that's fine – everyone has a choice.

  6. Jim Connolly
    January 9, 2012 | 11:33

    You're quite right, +Neville Hobson Choice matters.

    I also think our choices, particularly the visible ones, give others an indication of what we are about. Personally, I cringe when I see grown adults thanking people on social networks, because the K+'d them.

  7. Pete Mai
    January 9, 2012 | 12:00

    Maybe think of them as consultants. Giving feedback on what you do so you can perfect your product, whether it be a tangible good or an intangible such as a blog post.

    +Jim Connolly , are you across the pond? I just can't seem to get up b4 you do your first post.

  8. Jo-Anne Gazo-McKim
    January 9, 2012 | 12:51

    I agree words are important. Sometimes I read posts that appear to be somewhat abrupt or borderline rude. Reading your post again before hitting enter is helpful in bringing awareness to your tone.

  9. Kelly Rusk
    January 9, 2012 | 14:06

    I'm not really pro- or anti-Klout yet, I keep an eye on it to see where it's going.. However I don't think you can discredit it because "it's a tool for selling perks" What do you think Facebook does? LinkedIn? Even Twitter is starting to use us all to make some bucks from advertisers.

    It's like that saying goes "If you're not paying for a service, chances are YOU are the product"

    So using our "influence" (because I don't really believe that's what Klout measure) to gain advertisers for perks doesn't bother me so much. But oversimplifying a concept like influence and packaging it up in an arbitrary score sort of does.

  10. Kimberly Moore
    January 9, 2012 | 14:24

    I like community a lot and I agree "list" is impersonal. I have been moving away from Klout as well – I remember when they started and now they seem to be a bit big for their britches :) – it was more fun when it was just fun!

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